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The most valuable type of text link is the 1 way backlink. Many people waste tons of effort sending out loads of emails to other people asking for link exchanges between websites. This is useless because the resulting reciprocal links are not that valuable in building web site traffic. Instead, site marketers should be putting effort into getting one way text links to their websites.
Unfortunately, one way backlinks are painful to get unless you know the secrets to getting them. And even knowing the secrets, you should still expect to put in lots of work to build them.
A tried and true method for building a good supply of one way backlinks is to write articles and submit them to article directories. This will work really well if you write a large enough number of articles. Many people give up after writing just 5 to 10 articles, but to be really successful you need to write at least 40 or 50 articles for each website you wish to promote.
A good approach is to combine article marketing with a website matching system like Neurolinker. This allows you to place your articles on a large number of other websites, getting good quality backlinks to your website. Since the links come from your articles, they are by definition relevant links and are therefore highly valued by the search engines.
Get more tips on how to get more backlinks.
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